Everyone is having a crazy day, just like you.

Somewhere in south Aurora, Colorado, there is a coffee shop nestled in the retail level of an apartment building. We’d go there once a year, around this time, when it was time to bring the wife’s car in for maintenance at the dealership.

The shop is still there.

On the…

BuT hOW ArE YOU GonNa GeT aN AudIENCe?

There is a truth universally acknowledged, that a single small business in possession of a good idea must be in want of a social media account with a following in the thousands, if not millions.

And so it goes, you’re sucked into the biggest ruse. There are those with a…

We like to think we're "thinking for ourselves," but really, we want others to tell us what to think, how to think.

A majority of us do not believe that we have enough creative juice to come up with a take of our own, so we borrow from the broadcasts and spew it out. It's easy to blame if it makes us look smarter.

The irony: we believe we want a freedom of choice. We believe we have the capability to choose but find ourselves in a paralysis of choice.

It's not that we want to choose for ourselves, we just can't stand the thought of having picked the wrong thing.

And your week in review for December 5–12, 2021

Photo by Alessio Soggetti on Unsplash

I wrote a thousand words this morning.

Tomorrow, I’ll write another thousand. And the same for the next day and probably every day after that. In two months, I’ll have enough for a poorly constructed novel or a three-hour movie.

This usually happens not-quite-first-thing in the morning. The dogs get…

The thing you think you’re getting? It’s not what you need to grow as a creator.

Here’s what I think:

You don’t want engagement.

Not the real kind of engagement. Not the stuff that makes you better.

Make a post and hope for a hundred or thousand or million likes. …

David Pennington

Owner: OutWord. #copywriting #content #email Never miss an update: http://outwordcopy.com/subscribe

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store